On January 27th, Baidu released a car networking system called Carlife, which was supported by three auto manufacturers: Audi, Hyundai and Shanghai GM. A week ago, Alibaba also signed a car networking cooperation agreement with SAIC. In addition, Tencent has already released the car networking hardware at the GMIC conference last year. At present, the BAT Big Three have all been deployed in the field of car networking. More informed sources have revealed to us that Baidu and Ali have promoted the Internet of Vehicles as a core project internally. Tencent’s wealthy Tencent has a wait-and-see attitude towards the intelligent operating system of the Internet of Vehicles, with the main focus on promoting hardware products. First, let's take a look at the layout of each home: Ali, Baidu heavy gold to win car manufacturers A week ago, Alibaba and SAIC signed an agreement that the two parties will cooperate in the Internet of Vehicles. SAIC's own brand new products will integrate Alibaba's YUN OS operating system and integrate Big Data, Ali Communications, Gaode Navigation, Alibaba Cloud Computing, Resources such as shrimp music and SAIC's vehicle and parts development, automotive service trade and other resources. Baidu followed suit and announced cooperation with Audi, now and GM. In the future, some of the three automakers will have built Baidu's Carlife operating system and integrate Baidu maps and Baidu search services. "In addition to LeTV is really planning to build a car, Ali and Baidu do the idea of ​​car networking or hope to promote their own smart car operating system through cooperation with car manufacturers, the two are now trying to win over the car manufacturers into their own camp. "Informed people said. In the exclusive direction of the company, in addition to the cooperation with SAIC, Ma Yun recently visited BMW, Ford, Kia and other auto manufacturers, although I do not know the results of Ma Yun and these auto companies, but Alibaba car manufacturers use YUN OS The purpose has been very clear, and it is rumored that Alibaba will also announce the second batch of automakers using the YUN OS system in the first quarter of this year. Tencent focuses on automotive hardware If the contest between Ali and Baidu in the car network is mainly concentrated on the smart operating system of the car, then Tencent cleverly evades competition in this field, and the focus of the car networking business is on the hardware product road treasure. Tencent released the car hardware road treasure for the first time at the 2014 GMIC conference. After nearly half a year of testing and trial production, the product will also be launched in mass production in the near future. Through this product, the owner will be able to analyze the fuel consumption and vehicle condition of the current vehicle through Lubao, and display the road condition and other information in real time. According to people close to Tencent, Tencent is currently developing internal research and development of automotive intelligent operating systems, and there is no technical problem in system research and development. However, because Tencent is watching the car operating system, it is not eager to launch. Similar products, and car-assisted hardware products such as Lobo can also be said to be a test of water. The popularity of this product will affect the future direction of Tencent's product layout in the field. Interpretation: Layout is to distribute opportunities for competition Why have the BAT Big Three turned their attention to the Internet of Vehicles market in the past two years? After many inquiries, we got the following analysis: 1. It is not only BAT that looks at the Internet of Vehicles market. Telecom operators, software companies, and even auto parts suppliers have begun to deploy car networking. However, from the perspective of product form, the BAT Big Three are sitting on a large number of users. Car manufacturers are extremely attractive. 2. According to public data, it is estimated that the annual sales volume of 2020 China will exceed 35 million units, which is twice that of the United States. The car has been recognized as the “fourth screen†after mobile phones, TVs and computers. With the saturation of computers and mobile phones. As well as the supervision of Internet TV by broadcasting and television, the fourth screen of rapid growth is a new hot spot in the market. 3. Although the BAT Big Three have made the Internet of Vehicles a core project for the future, in the short term, these Internet services are not enough to become the primary choice for users to purchase cars. The business layout is more strategically considered. 4, BAT three giants focus on the core of the car network is not in the short-term profit from the car networking project, but afraid to miss the trend. In the era of mobile Internet, Baidu and Ali almost missed the mobile Internet distribution portal. Finally, they had to build their own alliances through a large number of investment mergers and acquisitions. In the fourth-screen Internet of TV market, the current layout of BAT is mainly for the purpose of robbing the distribution portal. First opportunity. Brightness Led Outdoor Lamp,Led Moisture Proof Lamp,Ip65 Waterproof Led Lamp,Moisture Proof Lamp jiangmen jieken lighting appliance co.,ltd , https://www.jekenlighting.com