Zhang Xiaofei: LED industry integration begins to be obvious

On the afternoon of March 18th, sponsored by Gaogong LED, jointly sponsored by Fujian Lighting Association and Xiamen LED Promotion Center, Xiamen Photonics Industry Association, Yunxiao County Optoelectronic Industry Association, “2014 China LED Lighting Supply Chain Good Product Tour Seminar” The Ming Dynasty Hall of the Xiamen Hotel in Xiamen was held.

During the meeting, Dr. Zhang Xiaofei, Chairman of Gaogong LED, Zhang Zhennan, R&D Manager of Jingtai Optoelectronics, Zhang Luhua, Director of Sima De Optoelectronics Project, Chen Junji, Director of Accumulation Technology Lighting Products, Dr. Yi Yangbo, Deputy General Manager of Xinpeng Microelectronics, Saudi Basic Innovation Plastics Application Engineer Chen Zhaojun, overclocking three science and technology engineering director Wen Kongliang and other elites together with hundreds of LED lighting related companies to study and discuss how to choose high-quality LED lamp beads, EMC packaging advantages, lamp drivers and LED heat dissipation materials and solutions And other topics for in-depth discussion.

The seminar was full of people, the venue was full, the temporary chairs occupied the corridors and aisles on both sides, and even some guests could only stand and attend the meeting.



The atmosphere of the meeting was warm and relaxed. Dr. Zhang Xiaofei, the chairman of Gaogong LED, had a witty language and vivid metaphor. The speech often touched the core of the problem and resonated. The guests at the venue gave a heartfelt laughter from time to time.

Zhang Xiaofei said that in the next three years, the output value of the LED lighting industry will gradually slow down due to the increase in the macro environmental impact, the volatility of the real estate market, the rapid decline in the prices of products in all links of the industrial chain, and the rapid growth of the LED lighting output base. The future of the fifth and sixth channel models - e-commerce and mobile is also one of the main reasons for the slowdown in the output value of the LED lighting industry.

Industry consolidation began to be evident. The number of enterprises that turn to LED lighting has reached its peak. The number of LED-based companies has reached its peak, and the total number of LED companies will reach its peak. The market competition is fierce. Some companies will be integrated and withdrawn, especially small businesses. With the fierce integration of the industry, the competition between traditional lighting and LED lighting is also inevitable. The channel dispute will be the most intense. However, the two should not be "killed" in this respect. The traditional advantages of the past will enable the transformation of traditional lighting companies to win in this competition.

For the lighting market, it is nothing more than four aspects, capital, products, supply chain, and marketing. The overall context of these four aspects will be the focus of the future LED lighting industry.

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