[PConline News] The double 11 is approaching, and major e-commerce companies are also racking their brains to increase sales. They have started pre-heating promotions in advance. Prior to this, Ali announced Tmall's dual 11 globalization, antennaization, and platformization strategy this year; Jingdong wireless terminal pat micro shop on the line, emphasizing the authentic genuine low price. Gome Online: Save 3% on 100 Billion National Cool Vouchers According to reports, this year's Double 11 Gome Online will make all-round improvements in terms of price, logistics and user experience. Gome Online Double 11 started on October 28 and continued through November 12th. It launched exclusive red envelopes and coupons on mobile terminals to compete for wireless users. Among them, there are a number of special events including "Signing in Decent," "Floping for Cash," "WeChat, Golden Egg," "Men," "Ms.," and "IT People." Gold, "Single Prize," etc. In addition, Gome Online also has some creative initiatives that are not available on the domestic e-commerce platform, resulting in differentiated competition. If the price is "expensive", compared with the lowest price during the Jingdong Double 11 period, you will lose 300 yuan to buy expensive. Suning Tesco: Big Data Custom Small Appliances What the factory produces, consumers can only buy what, for consumers, it is difficult to buy what they really want small home appliances. Under such circumstances, major e-commerce companies have extended their tentacles to custom underwriting products to grab the market share of small household appliances. Suning will launch a “life+†plan for small appliances in the early two-eleventh period, starting with consumer demand. It is understood that Suning will cooperate with many brands such as Whirlpool, Joyoung, Supor, Midea, Puppy, Delmar, and Emmett in the upcoming double-eleven-year promotion, and launch more data for different consumer groups through big data. Customized product packages, package prices compared to a single product sale is very favorable, the discount rate ranged from 200 to 500 yuan.
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