Vr equipment at the end of the shopping season, heating up the chip sales soared

According to the DIGITIMES website, industry sources said that sales of chips for vr devices will soar in the peak season of shopping in Europe and the United States.

According to the source, Oculus Rift and HTC Vive started to sell in the second quarter of this year, and the market feedback was quite good. The vr device market will heat up in the fourth quarter of this year, and Google, Samsung and Sony will launch more vr products.

According to DIGITIMES, sales of European and US vr equipment will peak at the end of the year. According to the above sources, compared with the first half of the year, the sales of vr equipment chips will increase significantly in the second half of this year.

Chinese manufacturers will promote entry-level vr devices through consistent low-cost strategies. Companies such as LeTV and Xiaomi have announced plans to introduce cheap vr equipment, which will help further stimulate overall market demand.

According to DIGITIMES, the source said that Apple is expected to release virtual/augmented reality products in 2017, which will help further expand the market.

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