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Driven by the demand in the Chinese market, the entire smart phone industry is shifting toward the direction of low-cost mobile phones, helping chip manufacturers expand their customer base. In addition, China's smart phone manufacturers such as Huawei, ZTE and Lenovo are also growing, threatening Samsung and Apple, which dominate the market. The rise of the low-end smart phone market in China offsets the impact of the decline of high-end devices such as Apple.
According to foreign media reports, Asian chip makers are planning to use the turbulent situation of the major restructuring of the industry to make money. Over the past many years, prudent investment activities have kept Asia's chip supply to a halt, and now Asian manufacturers are seeking more profits at the expense of Apple's and other mobile device manufacturers. This means that they are breaking their previous forces. Balanced situation.
Chip makers, including Toshiba and SK Hynix, are preparing to make profits from the huge growth in demand for low-priced tablet PCs and smart phones in the Chinese market, which is currently the world's largest smartphone market. At the same time, Huawei and other Chinese mobile device manufacturers are also emerging. From the perspective of the high-end market, although the growth rate of relatively high-priced smart phones has slowed down compared with the past, the demand for mobile devices with increasing memory capacity will support the chip sales market.
All of these factors, coupled with the reduction in investment since 2011, mean that prices for DRAM (dynamic random access memory) and NAND memory chips have begun to rise, prompting chip makers to increase their bargaining power to the highest level in years.
Hong Sung-ho, an analyst at I'M Investment & Securities, a securities investment company, pointed out: "In the past few years, market demand has been growing explosively, and investment activities of chip manufacturers have been suppressed, but these investments are now bringing to chip manufacturers. Return." 
